Sep 27th, 2008 by RJ Menezes
I worry for BMW these days. Though the company is financially stable, it lately seems to be run by people who could care less about what makes a BMW a BMW and care more about the profits and what sells. It’s a really awkward situation for BMW fans that have been with the brand for years because it really seems that the brand has sort of lost some direction.
A prime example is BMW’s planned upcoming V-Series. Even BMW does not know what it is. It’s a crossover, it’s a wagon, it’s a people mover, but it’s also none of those. Huh?!? That’s what we were thinking. We caught the prototype during some runs in the desert runs and it really seems disproportionate. A high roof line and hatchback rear end give the V Series a unique look that could make or break this unusual sedan.
BMW plans to position the V-Series between the 5 and 7-Series. Expect power to come from the new corporate twin-turbo V8 rated at over 400 ponies. Still, there is a chance that due to ever growing emissions needs that we might see a twin-turbo six and maybe even a turbo-diesel make the fold, we don’t know yet.
For now though, we have some spy shots:
Above: No sir, I just don’t like it….
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