May 7th, 2008 by RJ Menezes
Kia Motors America today announced its best sales month ever. The April sales of 30,066 units is a 15.6-percent increase over the same period last year, and makes for 98,280 total units so far this year.
Kia’s April growth was led by Spectra and Optima, which are up 4.8 percent and 89.3 percent respectively over the previous month. Rondo sales increased a whopping 118.3 percent(!!!) over the same period last year with 2,583 sales. Rio and Spectra continue their strong showing with increases of 23.6 and 16.7 percent so far.
“As consumers are looking to further stretch their dollar in the midst of rising gasoline prices and a downward sliding economy, we are pleased to see Kia’s fuel-efficient and dynamic product line continue to appeal to new car buyers,” said Byung Mo Ahn, group president and CEO of KMA and Kia Motors Manufacturing Georgia. “Kia’s value-packed Rio and Spectra models continue to outpace last year’s sales and Rondo’s strong showing position Kia for another successful sales effort this year.”
For 2007, Kia recorded its 14th consecutive year of record U.S. sales. Kia Motors subscribes to a philosophy of building high value, high quality, safe and dynamic vehicles. Kia Motors prides itself on producing vehicles that are exciting and enabling and evoke the Kia tagline “The Power to Surprise.”